Bose Ogulu: The Mastermind Behind Burna Boy’s Global Success!

In a historic nomination, Bose Ogulu, the mother and manager of Grammy-winning Nigerian artist Burna Boy, has been shortlisted for Manager of the Year at the prestigious 2025 Music Week Awards. This recognition solidifies Ogulu’s position as a trailblazer in the music industry, and we can’t help but wonder: what’s behind her remarkable success?

A Family Legacy of Music and Arts
Bose Ogulu’s journey to music management is deeply rooted in her family’s rich cultural heritage. Her father, Benson Idonije, was a renowned Nigerian music critic and the first manager of Afrobeat pioneer Fela Kuti. Ogulu herself was once a background dancer for Fela, exposing her to the vibrant world of music from a young age.

A Multifaceted Career
Before venturing into music management, Ogulu built a successful career as a translator for the Federation of West African Chambers of Commerce. Her linguistic expertise spans English, French, German, Italian, and Yoruba, demonstrating her versatility and adaptability.

Strategic Leadership and Global Recognition
As Burna Boy’s manager, Ogulu’s strategic leadership has been instrumental in his global success. She has secured major deals, fostered international collaborations, and played a pivotal role in shaping his brand. Her efforts have earned her recognition on the international stage, including winning Manager of the Year at the 2022 Artist & Manager Awards in London.

Empowering African Artists
Ogulu’s impact extends beyond Burna Boy’s success. She co-founded Spaceship Collective, a platform dedicated to supporting African artists and expanding Afrobeats’ global influence. This initiative has created opportunities for emerging talent and contributed to the growing popularity of African music worldwide.

Music Week Awards: A Celebration of Excellence
The Music Week Awards, scheduled to take place on May 8 at JW Marriott Grosvenor House in London, UK, celebrate excellence across the music industry. The Manager of the Year category, in which Ogulu is nominated, recognizes outstanding management talent in the global music industry. Winners will be determined through peer voting and an independent panel of judges.

Bose Ogulu’s nomination for Manager of the Year at the 2025 Music Week Awards is a testament to her hard work, dedication, and innovative approach to music management. As we eagerly await the outcome of the awards, one thing is clear: Ogulu’s impact on the music industry will be felt for years to come.